[Source: Peter Corbett, Arizona Republic] — Golf’s largest spectator event in Scottsdale will get a new title sponsor in 2010 when Waste Management replaces FBR Capital Markets in backing the Phoenix Open. The golf tournament will be called the Waste Management Phoenix Open for the 75th event at the TPC Scottsdale in February. The Open is the best attended tournament on the PGA Tour with weekly crowds of close to a half million people.
Houston-based Waste Management, the largest U.S. trash hauler, will continue to collect the garbage at the Open, and is launching a major recycling initiative. [Note: To read the full article, click Waste Management adding name to Phoenix Open.]