Blog Archives

Quebedeax Chevrolet/Paper Heart on Grand Ave is for Sale

[Source: pixelpixie, ModernPhoenix.net]

Somebody PLEEEEASE give the Paper Heart / Quebedeaux Chevrolet another life!

She is up for sale again. MLS listing here: http://bit.ly/hnCPnq

Designed by the “Father of the Outdoor Shopping Mall” Victor Gruen with local supervising Architect Ralph Haver. This was originally a car showroom with floor to ceiling glass and is now boarded up in the heart of the Grand Avenue arts district. Similar to the Toy Box on Indian School Road if you’re familiar with that vintage showroom.

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Has Phoenix finally arrived? Feel the love.

[Source: Robrt L. Pela, Phoenix New Times] — In Jason Hill’s Phoenix, the sun never sets.  His paintings of the city — a vibrant Valley National Bank framed by a glowing sky; a dazzling Financial Center with a jet jauntily speeding past — are thousand-watt, high-color beacons that send the same, simple, not-so-subliminal message: Phoenix is cool.  Come see for yourself.

Laura Spalding’s paintings are more roundabout celebrations of our town.  Onto old Arizona license plates and tin trays, she paints skies cluttered with telephone poles and electrical wires.  Her cityscapes are testimonies to how amazing it is that Phoenix sprang up in the desert in the first place; homages to how it survived to become a prosperous, distinctive destination.

Georganne Bryant’s message is less subtle.  Onto black, cotton T-shirts that she sells at her midtown boutique, she has had a local T-shirt artist silk-screen this legend: Love Phoenix or Leave Phoenix.

Something has shifted.  Hill and Spalding and Bryant and dozens of others like them are having a public love affair with Phoenix.  They’re opening cafes and launching Web sites and creating art that speaks of their pride in a city that most of us have gotten pretty good at mocking.  Many of these folks would have us believe — and, perhaps, want to believe themselves — that we, the country’s fifth-largest city, have finally arrived.  That Phoenix has at last, after decades of false starts and near misses, awakened from a slumber that lasted way too long.  [Note: To read the full article, click here.]

Grand Ave.’s Paper Heart may beat again

Walt Lockley)[Source: Barbara Stocklin, City of Phoenix] — Representatives of the city’s Historic Preservation Office, Development Services Department, and Office of Customer Advocacy met with Martin Lerma, owner of 750 Grand Avenue, to discuss rehabilitation plans for his property.  The property, most recently the Paper Heart Gallery, was built in 1954-55 as an automobile dealership for Quebedeaux Chevrolet.

Designed by Los Angeles architect Victor Gruen and Phoenix architect Ralph Haver, the building is an excellent example of mid-century modern commercial architecture, although several alterations through the years have adversely affected its historic character.  Mr. Lerma plans to reverse the alterations to return the building to its original character for use as a hair salon and wine bar.  He will seek historic designation and will apply for a city’ demonstration project grant to help fund the work.